2025 Regional Training Sample Agenda

*Please note this agenda is subject to change depending on host location camp times and travel. Locations for Gym A and Gym B will be released one month prior to the training.

0:00 AM

Camp | HQ Team & Attendees Takes Camp

Camp | Fitness Specialist Observes & Provides Real-Time Feedback & Feedback Loop

9:45 – 10:00

Feedback Loop from 9:00 Camp

10:00 – 10:30

Regional Training Kick-Off

Nicole Odom, Sr. Director of Operations

• Introductions of HQ Team Members
• Set Intentions for the Training
• Review the Agenda

10:00 – 12:00 MORNING BREAKOUT SESSION BY TEAMS: TOPIC #1

OPERATIONS | The BURN Sales Process

Robyn Cutrone, Member Sales & Retention Specialist

• Camp as a Process
• Lead to Retention
• Helping Trainers Prioritize CAMP
• Lead Nurture and How to Capture the C
• What Happens if the C is Not Captured
• Prioritize by Setting Up Loopspark Dashboard

TRAINERS | The CAMP Sales Process

Luke Smith, Sr. Fitness Specialist

• How using Confirming the Why, Activate Community, and Make it Memorable can improve your overall CAMP process.
• Camp as a Process
• How to improve the trainer 4 C’s, RPE, and Heat Map
  • Training to a Members C in the sales process

FRANCHISE PARTNERS | Practice Rep Leaders Guide

Nicole Odom, Sr. Director of Operations

• Acquisition as a Process

12:00 – 12:30 LUNCH BREAK

12:30 – 1:00 AFTERNOON BREAKOUT SESSION BY TEAMS: TOPIC #2

OPERATIONS | The BURN Sales Process

Robyn Cutrone, Member Sales & Retention Specialist

• Effectively handle objections and set up the next steps to maximize sales opportunities.

TRAINERS | The CAMP Sales Process

Luke Smith, Sr. Fitness Specialist

• Why It’s Important to Sell to the Trial Member’s C

FRANCHISE PARTNERS | Practice Rep Leaders Guide

Nicole Odom, Sr. Director of Operations

• Retention as a Process
• Team Training & Observations

1:00 – 1:30 WHOLE GROUP BEFORE LOCATION BREAKOUT

• P = Paint the Picture
• Post-Camp Hot Hand Off
  • Importance of Trainer Asking Trial Member to Join the Community
  • Discuss Each “C” and How to Sell with the “C”

1:30 – 3:00 LOCATION BREAKOUTS

• Practice Rep Overview
• Scripting
• Practice Reps
  • Franchise Partner facilitates practice reps
  • Community
  • Challenge
  • Consistency

3:00 – 3:30 The Finisher | Whole Group

• What is your team going to commit to in the next week?
• What issues do you need to solve for your next L10?
• What goals are you bringing into your next quarter’s planning session?